Project
United Kingdom Calisthenics Organisation (UKCO)
I partnered with FlexFit Gym to overhaul their outdated site, aiming for a sleek, energetic web presence that better connects with fitness enthusiasts.
Redesigned user journey emphasizing memberships and personal training options
Optimized loading times to showcase high-quality workout imagery
Integrated booking calendar for personal trainer sessions
Client
Ben Lynch
Category
National Governing Body
Challenge
UKCO needed a site that explained calisthenics clearly and helped affiliated coaches, gyms and communities find new clients easily.
Goal
My goal was to build a clear, welcoming site that introduces calisthenics to complete beginners, while giving UKCO's network of coaches, gyms and communities a directory to showcase their services and quickly win new clients across the UK.
Result
The finished site gives visitors a clear picture of what calisthenics is and why it's worth trying. Affiliated coaches, gyms and communities now have a directory that puts them in front of people actively searching for training near them, driving steady new enquiries and stronger visibility for UKCO across the UK.
View website here
Ready to get your fitness business online?
Pick a plan and book a free discovery call. I'll confirm it's the right fit for your business before anything is agreed.
Project
United Kingdom Calisthenics Organisation (UKCO)
I partnered with FlexFit Gym to overhaul their outdated site, aiming for a sleek, energetic web presence that better connects with fitness enthusiasts.
Redesigned user journey emphasizing memberships and personal training options
Optimized loading times to showcase high-quality workout imagery
Integrated booking calendar for personal trainer sessions
Client
Ben Lynch
Category
National Governing Body
Challenge
UKCO needed a site that explained calisthenics clearly and helped affiliated coaches, gyms and communities find new clients easily.
Goal
My goal was to build a clear, welcoming site that introduces calisthenics to complete beginners, while giving UKCO's network of coaches, gyms and communities a directory to showcase their services and quickly win new clients across the UK.
Result
The finished site gives visitors a clear picture of what calisthenics is and why it's worth trying. Affiliated coaches, gyms and communities now have a directory that puts them in front of people actively searching for training near them, driving steady new enquiries and stronger visibility for UKCO across the UK.
View website here
Ready to get your fitness business online?
Pick a plan and book a free discovery call. I'll confirm it's the right fit for your business before anything is agreed.
Project
United Kingdom Calisthenics Organisation (UKCO)
I partnered with FlexFit Gym to overhaul their outdated site, aiming for a sleek, energetic web presence that better connects with fitness enthusiasts.
Redesigned user journey emphasizing memberships and personal training options
Optimized loading times to showcase high-quality workout imagery
Integrated booking calendar for personal trainer sessions
Client
Ben Lynch
Category
National Governing Body
Challenge
UKCO needed a site that explained calisthenics clearly and helped affiliated coaches, gyms and communities find new clients easily.
Goal
My goal was to build a clear, welcoming site that introduces calisthenics to complete beginners, while giving UKCO's network of coaches, gyms and communities a directory to showcase their services and quickly win new clients across the UK.
Result
The finished site gives visitors a clear picture of what calisthenics is and why it's worth trying. Affiliated coaches, gyms and communities now have a directory that puts them in front of people actively searching for training near them, driving steady new enquiries and stronger visibility for UKCO across the UK.
View website here
Ready to get your fitness business online?
Pick a plan and book a free discovery call. I'll confirm it's the right fit for your business before anything is agreed.